

What is Step 1 in Marketing?
Do you know what step 1 is? If you said Groupon, you're right! NOT! If Groupon was anywhere near your top list of responses, you need to


Lash Biz Tip: Inner Corners
Inner corners are a tough place to add those lashes but no matter how hard it is DO NOT LEAVE THEM UNDONE.


Lash Biz Tip: Summer Adhesive
As temps in the northern hemisphere start to increase and humidity levels go cray cray..


Lash Biz Tip: Client Underwhelmed
Here's one tip to try out on your clients that may cure the underwhelmed blues!


Lash Biz Tip: Insta-lebrity Inquiries
It can happen fairly regularly that your work stands out to an "Insta-lebrity" and what an honor that may feel like!!


Lash Biz Tip: A Little Lash Inspiration
Every lash artist has an inspiration and every lash artist can inspire.


Lash Biz Tip: Continuing Education
If you're ever feeling burnt out on lashing or you're questioning if you're really cut out for this industry...don't quit!


Lash Biz Tip: Instagram Hashtags
Hashtags are the Social Media version of a Google search and should be used on every single social media post!


Raising Your Prices
If you are consistently marketing and drawing in referrals, you won't panic when regulars start to drop off with your "updated pric


Lash Biz Tip: Social Media Hack
One of my mentors taught me 1 hour of planning will save you 4 hours of execution. If you take 1-2 hours to solely focus on planning and cre