Client’s Expectations Vs Reality: Have you Met the Mark?
Want a little insider’s tip? What YOU are putting out there from the second they first interact with your business (usually online) is alrea
Lash Biz Tip: Inner Corners
Inner corners are a tough place to add those lashes but no matter how hard it is DO NOT LEAVE THEM UNDONE.
Marketing Plan 101: How the Heck Do You Create a Marketing Plan
So where do you start when creating a marketing plan? Here are 4 steps that you can use to start with your own marketing plan.
Lash Biz Tip: Insta-lebrity Inquiries
It can happen fairly regularly that your work stands out to an "Insta-lebrity" and what an honor that may feel like!!
Lash Biz Tip: A Little Lash Inspiration
Every lash artist has an inspiration and every lash artist can inspire.
Lash Biz Tip: Continuing Education
If you're ever feeling burnt out on lashing or you're questioning if you're really cut out for this industry...don't quit!
A Series on Discounting: Do's and Dont's Part 3
Don’t let a client tell you how to run your business or what they’re perceived value is of what you charge. Eyelash Extensions are a luxury
A Series on Discounting: Do's and Dont's Part 2
If you spend your time and energy on drawing in clients who love deals and groups and discounts, you’re going to have one hell of a time get
A Series on Discounting: Do's and Don'ts Part 1
Pricing sets the stage to attract a certain clientele (whether they be low paying or high paying) and it also projects to a potential client
Choosing a Location Series: Being Mobile
The pros and cons of being a mobile lash artist are:
PROS:
1. The biggest pro of being a mobile lash artist is first and foremost the conven
