
Client’s Expectations Vs Reality: Have you Met the Mark?
Want a little insider’s tip? What YOU are putting out there from the second they first interact with your business (usually online) is alrea


Sick Policy
There's nothing worse to your business reputation than trying to make up policies on the fly that your client is completely unaware of,


Setting Client Expecations
It benefits the clients to know what they should and should not do to ensure their lashes remain "fleeky" at all times and you est


Firing a Client
Please do not make firing clients a common practice! If you have a clientele full of crabby people you can't stand working on, the probl


How to Price Yourself
Where do you even begin when trying to establish your pricing? Do you go cheap to get a lot of clients cause your desperate to fill your sch


The Importance of Collecting Client Emails
Being able to communicate with your clients outside of your treatment space is key on keeping them informed of all the fun, exciting or impo


Picking Up Speed During Lash Application
Increasing your speed of application allows you to fit more clients in a day (or go home earlier!) and maximizes the money you can make!


Being Challenged on Your Price
Don't let client's perception of "expensive" or "too much" sway what you're worth. To some, a new BMW is exp


Building a Clientele
Be very intentional in who your target client is before you start the hustle and spreading the word about your services.


The Ultimate Client Experience and the Candy Secret Weapon
Happy Halloween! In keeping with Halloween let's talk about the client experience and… Candy! Watch this video to see how evoking an...