Be an Honest Lash Artist
Having the tough conversations, even if it means losing a client, establishes trust and respect among your clients, community and other lash
Website Info
If you're not a website developer (cause who has time for that?!?) then there are plenty of user friendly sites you can use to create a
Parking Lot
You mean how pretty my space is is not the only factor I have to consider when selecting a location?!?
Bootstrapping Your Startup
Bootstrapping (aka using your own money) a business may take you longer to get your business just the way you want it, however, it beats hav
Refund Policy
Unhappy clients make the lash life a little uncomfortable if you don't have a game plan to address their concerns.
Truth About Networking
When you replace "networking" with "relationship building" you can stop feeling like a used-car salesman trying to take
Start Your Day Off Right
Systems are how your business starts to run itself without you overseeing every single step. If there’s something you do every single day, o
Take Tons of Photos
Most clients are giddy to be one of your "famous" after photos, but some are very private and want nothing to do with increased ex
Where Do Clients Come From?
Knowledge is power in creating a marketing plan that is effective in bringing in the right clientele so if you don’t know, start asking ever
Consistent Adhesive Performance
If your adhesive isn't performing as expected, your clients are going to be a wee bit miffed with the results and retention and you'
