What the Heck is Branding Anyway?
Every good marketing strategy supports and promotes your business' brand. A brand is not just your logo or name of your business, your brand is your trademark. It's what makes you identifiable instantly in a news feed of endless photos. It's what makes you recognizable in an instant and stands for what is important to your business. A brand is more than a pretty color scheme, it's representative of your business identity. What does your brand say about you?
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