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Start to See Business in a New Light: Customer Buying Decisions

Whether you're ready to take the plunge out on your own or you've been doing this Lashpreneur life for a hot minute, there's alw

So where do you start when creating a marketing plan? Here are 4 steps that you can use to start with your own marketing plan.

We as Lash Artists are the vehicle for our clients to get to their destination, which is feeling sexy or beautiful or youthful.

Policies are in place to protect your business and to set the expectations for clients to follow so you can keep your doors open.

Don’t let a client tell you how to run your business or what they’re perceived value is of what you charge. Eyelash Extensions are a luxury

If you spend your time and energy on drawing in clients who love deals and groups and discounts, you’re going to have one hell of a time get

Pricing sets the stage to attract a certain clientele (whether they be low paying or high paying) and it also projects to a potential client

Being fully booked with a waitlist is a wonderful, albeit stressful, point in your Lashpreneur journey. You get the option of choosing your

The boundary of personal and professional gets very blurred when someone is coming to your personal domain for professional services.

If you're ready to branch out on your own and you don't have much of a clientele to start, I would recommend going the room rental r