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The Art and Mastery of Pre-Booking
The further client’s book their appointments in advance, the more security you have. The more demand there is for your services being booked
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9 Questions You Need to Ask Yourself When Starting Your Own Eyelash Extension Business: Part 3
Now we’ll wrap up the last 3 questions as we look at how to find who might be your competition and the areas you need to focus on to keep yo
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Got a Need for Speed? Top 5 Ways to Increase Your Lashing Speed
By minimizing talking, excessive fluffing and brushing, re-evaluating your lash setup and using some go-to isolation tricks, you can start t
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Why Adding More Services to Your Menu is Not Going to Save Your Business
If your current services are not in demand and your books are not filling up with both regular and recurring clients, no matter how many opt
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Being Authentic in an Online World
Nothing is more annoying than a used car salesman pitch being hammered down your throat when you just wanted to test drive the car but don’t
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Are you the Lash Police? Focus on your Lane and Stay Out of Hers!
How much would it have changed your view of the lash industry as a whole if some B**** from down the street started offering her unsolicited
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Lash Biz Tip: Inner Corners
Inner corners are a tough place to add those lashes but no matter how hard it is DO NOT LEAVE THEM UNDONE.
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Marketing Plan 101: How the Heck Do You Create a Marketing Plan
So where do you start when creating a marketing plan? Here are 4 steps that you can use to start with your own marketing plan.
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What Would Starbucks Do? Being Challenged on Price
When we value our business and our work with the price point we've chosen, we will repel those who can't afford or appreciate our sk