

Lash Biz Tip: Instagram Tip
It is a necessity in today's digital world to have a digital presence no matter what generation you are a part of and knowing how to use


Setting Client Expecations
It benefits the clients to know what they should and should not do to ensure their lashes remain "fleeky" at all times and you est


Tools of the Trade
I've found that adhesive education is so sparse and lacking in many lash training and yet it's the crux and lifeblood of our service


The Lashpreneur - Purpose of Social Media
Marketing tool? Place to vent about your personal life? Way to lecture your current clients when they’re naughty?


Trading Services
Although I'm not a proponent for working for free, strategic trading of services can and should be a great way for both service provider


Lash Naps
In order to charge the price you want and to be an appointment your clients look forward to with excitement is to give them a restful and en


How to use #Hashtags
Using the right hashtags in your social media posts will help your clients find you. It will help you to build a following so when you do po


How to Get Referrals
Building a network of other beauty pros and women who are in front of your ideal client on the reg is the best (and cheapest) way to market


Starting Your Lash Biz
Work smarter by giving yourself the gift of time to learn how to build a clientele and market yourself before you are completely financially


The Importance of Collecting Client Emails
Being able to communicate with your clients outside of your treatment space is key on keeping them informed of all the fun, exciting or impo